An obsession with quality ensures that CR cycling apparel will meet the needs of riders technically and aesthetically.  Swiss design and functional fabric engineering is submerged with Italian manufacturing.  A commitment to quality ensures that our riders will always find the right performance oriented product within our collection for all conditions and seasons 365 days a year. 

Our values respect the needs of discerning riders who want to perform at their very best in absolute comfort and style.  At Cervo Rosso we are driven by the need to deliver the perfect balance of functional apparel set within clean elegant design.


At CR we firmly believe that cycling at performance levels is about you, your bike and the road.  CR is your expression of the sport we all love.  CR is an individual statment about you and your cycling passion.

It's your Ride!

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It's Your Ride